The Hive Customer Data Platform (CDP) blends customer data in real-time from disparate internal systems and cloud services Marketers use. We identify real people, identities from their cookies, ID’s and email addresses then de-duplicate records and repeated values to allow the Marketer to see one person at a time to track their purchase, messages and website history. For the very first time Marketers have all the information they need, at their fingertips, to better increase conversions and engage based on individual customer behaviour.
Hive unifies fragmented data and systems through a powerful library of data integrations. Customer Golden Record made simple.